Public and Third Sector

Our public and third sector team have a long history of working with the health sector, central and local government, the arts and cultural sector, educational organisations and some of the UKs biggest charities, to support them as their challenges have evolved over the last two decades and continue to evolve.

Whether it’s understanding attitudes and behaviours, tracking brand perceptions, accurately framing supporters and donors or helping to launch new targeted services and products, we use our resource carefully to offer creative research solutions that are responsive to budget constraints.

From engaging the general public to speaking to hard to reach or ‘unseen’ groups, we use our experience and expertise to put them at the heart of your research.

 

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“The research enabled us to clarify our product launch in terms of product name and brand design elements, and gave us several important consumer insights in terms of the consumer’s attitude to our new product proposition, which our sales team have been able to use to support the selling process. They were timely and professional in their execution of the research and John brought his market knowledge to the debrief to help us use the research insights to guide key business decisions.”

Product Marketing Manager | Traidcraft Ltd.