Media has transformed over the past 20 years, and we’ve been there to see every evolution and revolution, working as a partner to some of the UK’s biggest broadcasters and media owners along the way. From personalisation and fake news to innovating for future generations and fragmented audiences, we get to know industry challenges to work alongside our clients to track, measure, create and inform both content and advertising.
We help our clients to see content through the eyes of viewers, cultivate campaigns and understand effectiveness, working across TV, radio, OOH and press.
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Explore What We Do
- Services
- Methods
- Sectors
- Brand Identity Development
- Audience & Market Segmentation
- Usage And Attitude (U&A)
- Shopping Behaviour
- New Product Development
- Concept & Creative Testing
- Ad & Campaign Effectiveness
- Brand Tracking
- Customer Satisfaction
- Public Perception & Polls
- Content Testing
- Event & Visitor Research
- Reporting Solutions
- Accompanied Shopping
- Online Sample
- Online Communities
- Facial Coding
- Neuroscience
- In-Depth Ethnographic Research
- Omnibus
- Website & App Evaluation
- Survey Overlay Tool
- Scripting & Hosting
- Benchmarking
- Street Interviews
- Video Annotation
- Hotspots
- Engagement Meter & Analyser
- iHUT
- Hall Tests
- Vox Pops
- Eye Tracking
- Postal Interviews
- Telephone Interviews (CATI)
- Online Qualitative Research
“Ivor did an excellent job managing the research on our brand tracker, and was very efficient and knowledgeable. Top Qualities: Great Results, On Time, High Integrity.”
Head of Content Strategy and Research | Sky