Brand

In a landscape where the role of brands is evolving, we use a blend of insight, sector knowledge and analytics to inform decision making, spark ideas and allow our clients to walk in the shoes of consumers.

Whether it’s putting creatives to the test, sizing and segmenting the market, tracking the impact of brand and campaigns or innovating a new product or service, our 20 years of experience and a dedicated brand and communications team means we not only deliver data and research but can help you put it to good use.

Case studies: Slimming World, Canadian Affair, Suzuki

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“Year on year we’ve been working with Panelbase more frequently and their customer service is always excellent. We work with them on some of our largest UK projects, including kids and youth surveys, and results are always delivered in a timely fashion.”

Domenico Impedovo

Research Director | Kantar Media