This tool can help examine the effectiveness of both adverts and editorial pieces within page-based media – from print to websites and posters. Delivered online, heat maps are cost-effective, quick to set-up and achieve a fast response.
Our heat map tool enables respondents to simply click on an image to indicate areas of interest or areas they consider eye-catching. Results can be analysed by sub groups of interest.
Click the image below to view our heat map tool.
Want to know more? Submit an enquiry using the form or call us on 01434 611160 and a member of the team will be in touch.
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“We approached them to help us carry out research targeting shoppers, one wave of which was conducted during the run up to Christmas when pinning shoppers down was more challenging than usual as they were understandably pre-occupied. They did a great job, taking this challenge in their stride and delivering our results on time.”
Research Manager | Carat