Friday Insights: Christmas Ad-vent: Advertising expectations vs. reality

24 November 2017

Welcome to the first instalment of our four-part Christmas Ad-vent Calendar series, through which we’ll be sharing thoughts and feedback from the public on brands’ and charities’ advertising campaigns.

For those of you who are firm believers that talk of Christmas shouldn’t begin until December, we apologise for daring to broach the subject in November! As Christmas adverts are now hitting our screens earlier than ever, we were keen to hear what the public expected to see and discover who delivered and who fell short.

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