Empowering quality decisions

Panelbase is a highly-regarded global online research panel that specialises in providing online sample, scripting & tabulation and concept testing services to research agencies, marketing agencies, PR agencies and other panels across the world.

Founded in 2004, we’re an award-winning global fieldwork specialist with over 370,000 registered UK adult members, dedicated youth panels comprising over 50,000 engaged kids and teens, 800+ profiling fields, and over 3 million panellists across Europe via our proprietary panels. Panelbase delivers robust quality data together with a fast, flexible and competitively priced sample-only and full-service offering. We are part of the Norstat group.

Our services include online sample, omnibus, recruitment for online qual, in-home product testing, scripting/hosting, data tabulation and bespoke survey tool development.

Panelbase is a member of the British Polling Council (BPC) and is accredited to deliver up-to-the-minute political polling data that is featured throughout the world’s media. See some of our recent coverage in the press here.

And our trusted partnerships mean we can deliver quality sample in response to your national and international market research requirements – we’ve recently conducted projects across Europe, the US, South Africa and Australia.

Our consumer panel member login can be found here.

If you need responses for your survey, or recruit research participants, we can help. Please get in touch.

Find out about our

MRS 2022 Inclusive Research Award!


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Panelbase Kids comprises over 35,000 6-12 year olds all opted in by a parent or guardian and ready to engage in your research.

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