Other Lines of Enquiry Services
Through our Other lines of enquiry specialist division here at DRG, we have extensive experience in conducting a range of qualitative and quantitative projects. This includes trackers, in-depth audience analysis, commercial effectiveness and marketing effectiveness research, content research, segmentation research, usage & attitudes research and campaign evaluation.
“They had a very strong understanding of our objectives and designed a considered – and good value – approach to delivering the research. The team were flexible and patient throughout, smoothly managing changes to our requirements and timetable. The resulting report was fundamental in steering the direction of the creative approach for our campaign. We enjoyed working with the team.”
ASA | Research Specialist