DRG was established in 1996 offering clearly costed services with quick turn-around times. It’s a simple premise that has served us, and our clients, well for over 20 years. We continue to find creative solutions to research problems; making research a profit generator not a cost centre. Take a look below to see some of the key dates and events in our company’s history.
Timeline
Company founded as partnership by John and Fiona Raglan, servicing small projects for media and agency clients from family home near Allendale, Northumberland
Launch of telephone interviewing operation from head office
Company incorporated to become ‘Dipsticks Research Ltd’
Media research division launched ‘Other lines of enquiry’
Purchase of new telephone interviewing facility (The Mill) in Hexham, housing up to 80 seats
Board of Directors formed
Public sector focused research division launched ‘Public Knowledge’
Online consumer panel division launched ‘Panelbase’
Head office relocation to The Mill, Hexham
Panelbase open for external business
radioGAUGE product launched by ‘Other Lines of enquiry’ in conjunction with the UK’s Radio Advertising Bureau
Panelbase reaches 100,000 members
Fieldwork only division launched ‘Field & Fab’
Ivor Knox promoted to Managing Director
New office space secured in Hexham for Operations team and CATI
Panelbase joins the British Polling Council (BPC)
Dipsticks Research wins the 2012 Culture for Success Award for best medium sized business
Panelbase reaches 200,000 members
New 3000 sq. ft. CATI office opened in Hexham
Panelbase’s 10th birthday
DRG is 20 years old
DRG’s 21st Birthday Party at SUSHISAMBA, London
DRG exhibit at the Insight Show at Olympia Central, London
Launch of DRG’s data science team
Panelbase reaches 300,000 members
Paul Wealleans becomes Managing Director of Panelbase and DRG
Eleanor Finnon becomes Research Director at DRG
Our 2022 client thank-you party at SUSHISAMBA, London
DRG and Panelbase have been acquired by Norstat